Pasiones Slates U.S. Debut of Korea’s Ella Era Bonita

MIAMI: Pasiones has picked up the U.S. Spanish-language premiere rights for the Korean novela Ella Era Bonita (She Was Pretty).

Ella Era Bonita centers on a former “it” girl who is now self-conscious about her appearance and a handsome and successful fashion magazine editor who reconnect after several years. The show’s cast is led by K-pop star Choi Siwon. It is slated for broadcast every weekday on Pasiones at 5 p.m. starting today.

Pasiones has 4.5 million subscribers in the U.S. It is distributed by most of the leading cable, satellite and telecom providers in the country.