Luis Silberwasser is leaving NBCUniversal Telemundo Enterprises after serving as president of Telemundo Networks for four years, and the company has set new leadership responsibilities for four executives.
Silberwasser will stay on through October 1 to help with the transition. He is credited with having helped change the programming strategy and the positioning of Telemundo, betting on new genres and formats, and focusing on serving the evolving tastes and demands of the new Hispanic consumer.
Cesar Conde, chairman of NBCUniversal Telemundo Enterprises and NBCUniversal International Group, said, “Luis helped propel our rise as the definitive media and entertainment brand for today’s Hispanic consumer. He has made an indelible mark on our company at a time of great transformation. On behalf of everyone at Telemundo, I want to thank him for his dedication, partnership and invaluable contributions.”
Silberwasser said, “I’m extremely proud of what we have accomplished at Telemundo and the important role of this organization in serving the Latino community across America. Today, Telemundo is the clear leader, not only in viewership but as the network that will take content risks and breaks stereotypes. I am thankful to have had the opportunity to work with the best team in the industry and to have been a part of Telemundo’s groundbreaking success. As I now embark on new content-making ventures, I will always look forward to seeing the Telemundo brand continue its tremendous growth.”
Also, new leadership appointments have been made within the company. Beau Ferrari becomes executive VP of NBCUniversal Telemundo Enterprises. Mónica Gil has been named executive VP and chief marketing officer. Peter Blacker has been appointed as executive VP of revenue strategy and innovation. Ronald Day becomes executive VP of entertainment for Telemundo Networks. This leadership team will report to Conde.
Conde said, “These industry veterans will continue to power Telemundo’s spectacular rise during this momentous time for Hispanic media, as Latinos reshape the way Americans think, act and buy. Each of the leaders named today has advanced our clear mission for change, as we continue to transform our business for the future. I am excited by everything they have accomplished already for Telemundo and believe that for our audiences, our partners and our employees—the best is yet to come.”