Endemol Shine Boomdog in Development Deal with Jessy Terrero


Endemol Shine Boomdog has inked an overall deal with award-winning film and music video director Jessy Terrero.

Terrero and his production company Cinema Giants will develop original scripted and unscripted programming with Endemol Shine Boomdog for the Latin TV market. Terrero is currently serving as executive producer and director on Endemol Shine Boomdog’s upcoming drama series Nicky Jam: El Ganador, which is headed to Telemundo and Netflix.

Terrero and Endemol Shine Boomdog are developing a documentary series on Reggaeton, Under. The 13-episode series will feature many of the biggest names in the world of Reggaeton.

“We are thrilled to have Jessy joining our team at Endemol Shine Boomdog to develop his next big hits with us,” said Alejandro Rincon, CEO of Endemol Shine Boomdog. “We are working closely with him now on our upcoming series with Nicky Jam, El Ganador, and we have a tremendous amount of respect and appreciation for his talent as both a director and producer.”

“I am very excited about the partnership between my company Cinema Giants and Endemol Shine Boomdog,” added Terrero. “Over the last couple of years, we have witnessed the global impact of Latin urban music in the mainstream and I look forward to developing content that resonates with that culture. As a music video director, my main objective has always been focused on raising the bar visually for Latinos and I believe Endemol Shine Boomdog is the perfect partner to help take my vision across multiple platforms.”