Howie Mandel in Production Deal with Critical Content


LOS ANGELES: Critical Content has entered into an overall deal with Howie Mandel and his Alevy Productions.

The pact will see Mandel exclusively develop and produce original series in conjunction with Critical Content for television and digital. Alevy Productions has produced the series Take It All and Howie Do It for NBC, Deal With It for TBS and Mobbed for FOX, among others.

Additional overall deals have been signed by Critical Content with unscripted producers and production companies Luau Studios, Tony Yates, Rachel Schwartz and Troy Searer, as well as scripted producer Jon Schwartz. Each producer will receive capital investment and access to Critical Content’s infrastructure to assist and accelerate their development and production.

“Critical has a pretty simple mission: empower the most creative minds in our industry to do their best, most creative work,” said Critical Content’s CEO, Tom Forman. “We’re beyond excited to welcome Howie and the other producers to our company, and can’t wait to share their groundbreaking development with our broadcast, cable, and digital partners.”