Telemundo Hires for Scripted Productions

MIAMI: Ricardo Coeto has been named executive VP of production for Telemundo Studios, with an eye toward scripted.

In this newly created role, Coeto will be responsible for oversight of the scripted productions of Telemundo Studios, as well as the weekend prime entertainment properties. Coeto will be based in Miami and will report to Luis Silberwasser, the president of Telemundo Network, Studios and Universo Channel.

Coeto most recently served as director of production and new projects for TV Azteca. He first joined TV Azteca in 2000 and previously worked as an executive producer and director of creative services.

“Ricardo is an experienced production leader with deep knowledge of both the creative and business sides of the industry, and we are thrilled to welcome him to the team,” said Silberwasser. “His proven track record, creative approach and ability to manage all aspects of production will make him a great asset as Telemundo continues to grow, gaining the hearts and minds of Hispanic viewers with its innovative programming strategy.”