Pluto TV Launches Latino Offering

The streaming service Pluto TV has revealed the brand-new Pluto TV Latino, featuring a suite of linear Spanish- and Portuguese-language channels.

Pluto TV Latino, which goes live today, delivers 11 curated Spanish- and Portuguese-language channels, targeting U.S. Hispanic audiences in search of premium streaming entertainment programming—available for free. This collection of linear entertainment spans an array of categories, including movies, comedy, music, true crime, reality, sports and telenovelas. Pluto TV Latino makes its debut with over 2,000 hours of content.

Among the channels at launch are Telemundo Telenovelas Clásicas, MTV Latino, Comedy Central Latino, Pluto TV Brasil and Lucha Libre. Additional channels are expected to launch this fall, adding new genres like food, travel, competition, kids’ and single-series channels.

The launch of Pluto TV Latino marks the first offering of its kind to be introduced on a major ad-supported OTT platform.

“We have always envisioned Pluto TV as a destination with global appeal, where diverse audiences can find and stream the entertainment they love, for free,” said Tom Ryan, CEO and co-founder of Pluto TV. “Pluto TV Latino was designed to bring premium streaming programming to an underserved OTT audience with cross-generational appeal. To be the first ad-supported streaming platform to offer an entire category dedicated to U.S. Hispanic audiences is something we are incredibly proud of and furthers our mission to entertain the planet.”