Paramount Channel Launches Across Latin America

MIAMI: Viacom International Media Networks (VIMN) has launched its 24-hour film network Paramount Channel across Latin America, available to 14 million pay-TV households in standard and high definition.

Paramount Channel Latin America will offer a mix of iconic characters, memorable hits and star franchises from Paramount Pictures’ century-old library, as well as third-party acquisitions and local studio films. The network is part of a portfolio of new movie channels owned and operated by VIMN around the world. It’s currently available in territories such as Spain, France, Russia, Romania and Hungary, reaching a total of more than 30 million viewers across the globe.

“As we embark on this new project, we’re feeling certain that Paramount Pictures’ vast library of iconic cinematography will feed our Latin American audiences’ appetite for curated movie experiences,” stated Pier Gazzolo, the recently named president of VIMN The Americas. “Our catalogue is home to the biggest stars in entertainment and this will certainly fuel the brand’s mission to deliver iconic classics and visionary epics in a contemporary space.”

“Paramount Channel meets the growing entertainment demands for more curated movie experiences in Latin America, delivering an optimal mix of Academy Award, action, classics, romance, drama, horror and sci-fi films for the entire family,” said Carlos Penzini, the brand manager and senior VP of strategy and business development for VIMN The Americas. “Our catalogue is home to the biggest stars and this will shape our programming as audiences relive the unforgettable moments and great film franchises in the comfort of their own home.”