MIPCOM Spotlight: Cisneros Media Distribution

The world’s deadliest animals are front and center in Killer Instincts, one of Cisneros Media Distribution’s highlights for the market.

“Nature has taken over our screens for years, and there’s no sign the trend is going anywhere,” says Ailing Zubizarreta, VP of creative services at Cisneros Media Distribution. “The thirst for animal content seems to be endless.”

The clothing retailer Zara is in the spotlight in Zara: The Rise of a Fast Fashion Empire. “This special is part of a 13-episode series about how fashion designers and entrepreneurs have changed the world,” Zubizarreta explains.

The catalog also features Notorious Crimes. Audiences are drawn to programming about crimes and serial killers “because they trigger the most basic and powerful emotion in all of us: fear,” according to Zubizarreta. “Watching true-crime TV shows offers a guilty pleasure to thrill-seeking adults.”