ATF Spotlight: Televisa Internacional

SINGAPORE: One of the titles Televisa Internacional is presenting this year at ATF is Crown of Tears, which focuses on a woman who is trying to provide a good life for her three sons.

Mario Castro, the company’s director of sales for Asia and Africa, describes the series as “a story about the unconditional love of a mother.” According to Castro, Carousel is “a wonderful family production” about the day-to-day life of children, addressing current and real conflicts of school and families. Televisa is also highlighting Hollywood Heights, which follows a teen­ager as she navigates through the music industry with the help of her idol. “The three stories have a sense of uniqueness and originality, which, in the end, is the [key] to having success across the borders,” notes Castro.

Televisa Internacional has been working to strengthen its relationships in key markets across the Asia Pacific for some time now. “We aim to continue developing Televisa as a brand, always looking to provide our clients and partners with the best stories and highest-quality productions to help them reach their audience and goals,” says Mario Castro, the company’s director of sales for Asia and Africa.