Mattel and Devolver Digital have opened presales for a special release of Masters of the Universe x Fall Guys toys and begun an in-game playable event called “The Power of Beanskull.”
Tag: Mattel
Mattel & Pokémon Renew Licensing Deal
October 25, 2022
Mattel has renewed its licensing partnership with The Pokémon Company International in the building sets category.
New Seasons for Fireman Sam, Polly Pocket
October 13, 2022
WildBrain has greenlit new seasons of Fireman Sam and Polly Pocket, based on the popular Mattel brands.
Mattel Sets Digital Toy Collection for Masters of the Universe
October 13, 2022
Mattel has aligned with Cryptoys, a new NFT platform that combines toys, gaming and entertainment, for a collaboration based on the Masters of the Universe series.
Thomas & Friends: All Engines Go Scores Two-Season Renewal
October 11, 2022
Mattel has ordered Thomas & Friends: All Engines Go seasons 27 and 28, set to deliver in 2023.
Canadian Premiere Set for New Monster High Series
October 6, 2022
The new comedy-adventure series Monster High, based on the popular Mattel brand, is set to debut in Canada on YTV on October 29.
MIPCOM Spotlight: Mattel
October 6, 2022
Mattel is offering up the new season of Thomas & Friends: All Engines Go, which introduces the franchise’s first-ever autistic character.
Mattel & Save the Children Pact for New Initiative
August 24, 2022
Mattel and Mattel Children’s Foundation have partnered with Save the Children on an initiative to help improve the lives of kids in rural America.
Mattel Appoints Global Head of Digital Gaming
July 22, 2022
Mattel has tapped Scopely alum Mike DeLaet as global head of digital gaming, effective July 25.
Mattel Inks Multiyear Agreement with SpaceX
July 21, 2022
Mattel has signed a global multiyear agreement with SpaceX to create and market products under its Matchbox property.