Tag: WARC Expenditure Report

U.K. adspend was up 6.3 percent year-on-year to reach £23.6 billion ($30.8 billion) in 2018, according to the latest Advertising Association/WARC Expenditure Report, marking the ninth consecutive year of market growth and the highest annual total since monitoring began in 1982.

U.K. advertising spend in Q1 2018 was up 5.9 percent year-on-year to reach £5.7 billion ($7.5 billion), marking the 19th consecutive quarter of market growth, according to the Advertising Association/WARC Expenditure Report.

New Advertising Association (AA)/WARC Expenditure Report data shows that U.K. advertising spend grew 3.7 percent to £10.8 billion ($14.3 billion) during the first six months of 2017, the largest first-half total of any year since monitoring began in 1982.

U.K. advertising expenditure grew 3.7 percent to reach £21.4 billion ($27.5 billion) in 2016, according to the Advertising Association/WARC Expenditure Report, with TV ad spend lifted by growth in VOD revenue.