AA/WARC: U.K. Advertising Sees Strongest First Half on Record

Kristin Brzoznowski October 31, 2017 Analysis, Top Stories

New Advertising Association (AA)/WARC Expenditure Report data shows that U.K. advertising spend grew 3.7 percent to £10.8 billion ($14.3 billion) during the first six months of 2017, the largest first-half total of any year since monitoring began in 1982.

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WARC Expenditure Report 2017-10-31