Analysis

Tubi’s new audience research study has found that consumers don’t want ads on their paid streaming services.

Consumers are struggling to find differentiation among the big streaming services.

This year's Super Bowl coverage across FOX and Tubi secured a record-breaking 127.7 million viewers.

Growth in online consumer spending is expected to outpace that of the media and entertainment sector.

FAST is no longer dominated by archive content, according to a new study from Gracenote.

Sports fans in the U.S. are as likely to watch live games on streamers as they are on broadcast or cable networks.

Of the top 100 movies and TV shows in 2024, more than two-thirds were based on existing IP.

Advertising revenues on TikTok are projected to reach $32.4 billion this year, WARC says.

Total revenues from streaming platforms in Europe have overtaken public-service broadcasting revenues for the first time.

Gracenote has found a significant expansion of sports content on the big global SVOD services in the first quarter of this year.