Disney+ is expected to add 176 million subscribers to reach 202 million customers by 2025, according to Digital TV Research.
Read More »U.S., U.K. Consumers Eye Subscription Services Amid Shutdown
New data from GlobalWebIndex (GWI) indicates that 40 percent of U.S. and U.K. respondents said they were considering purchasing new subscription services during the COVID-19 shutdown.
Read More »Conviva: Streaming Surged in March
Streaming globally was up by more than 20 percent in March amid stay-at-home measures, according to Conviva.
Read More »Ampere: Netflix Prioritizing Dubbing in Major EU Markets
Ampere Analysis has found that Netflix is customizing its localization strategy for key markets, choosing to prioritize dubbed content in countries such as France, Germany, Italy and Spain, while focusing on subtitles in smaller markets.
Read More »COVID-19 Pandemic to See Short-Term SVOD Sub Gains
Strategy Analytics has revised its global SVOD projections as stay-home measures related to the COVID-19 pandemic drive an increase in subscriber take-up.
Read More »Amazon Lagging Behind Netflix in Original Programming
New data from Omdia indicates that Netflix launched nine times more original programming than Amazon last year.
Read More »COVID-19’s Impact on the Global TV Business
Girts Licis, the head of strategy at K7 Media, offers up analysis on the impact the fast-spreading COVID-19 will have on the global television industry.
Read More »WARC Forecasts $660 Billion Ad Market, Return to Growth for TV
Global advertising spend is set to rise by 7.1 percent to $660 billion this year, according to WARC, with traditional media expected to record gains for the first time since 2011, boosted by a return to growth for TV.
Read More »Report: 80 Percent of Consumers Stream More Video Than 3 Years Ago
New research conducted by CenturyLink and Streaming Video Alliance has found that over 80 percent of consumers are streaming more video than three years ago and nearly half of respondents define TV as being delivered over the internet.
Read More »Conviva: Overall Streaming Hours Continue to Rise
Streaming viewing was up 58 percent worldwide in Q4 2019 as compared with the year-ago period, according to Conviva, which says 2020 is “the year of streaming media.”
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