Analysis

Strategy Analytics is forecasting that global consumer and advertising spend on TV and video will increase from $490 billion in 2017 to $559 billion in 2022, driven by OTT.

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According to Zenith’s Online Video Forecasts 2018, global consumers will spend an average of 67 minutes a day watching online video this year, up from 56 minutes in 2017.

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Less than half of the 100 pay-TV providers included in the informitv Multiscreen Index reported subscriber gains in Q1 of this year, with the overall base down by some 5 million customers (1.14 percent) in the period.

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In major markets such as the U.S., U.K. and Germany, homes with multiple SVOD services are on the rise, Ampere Analysis reports.

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Netflix and Amazon are ramping up their co-pro efforts with broadcasters, predominantly in Europe, as they continue to scale up their original-content ambitions around the world, according to new research from Ampere Analysis.

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Mobile is taking an increasing share of the global advertising market, Zenith reports, with it set to account for 30.5 percent of revenues in 2020.

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The subscription television market—including SVOD—is the fastest-growing segment in Australia's entertainment and media sector, PwC reports.

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The 2018 FIFA World Cup, which kicks off in Russia next week, will add $2.4 billion to this year's global advertising revenues, according to Zenith.

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The latest edition of PwC’s Global Entertainment & Media Outlook sees total spending on the sector rising to $2.4 trillion in 2022, up from $1.9 trillion in 2017, as digital continues to reshape the industry and we enter a phase the company has dubbed “Convergence 3.0.”

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The average person will spend 479 minutes a day consuming media this year, a 12 percent increase since 2011, with that number expected to rise to 492 minutes in 2020, Zenith says.

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