Crown Media Family Networks is launching the new FAST channel Hallmark Movies & More on VIZIO SmartCast.
Hallmark Movies & More features more than 100 titles from Crown Media’s archive of original content, dating back to 2001. The VIZIO SmartCast deal expands the service’s reach to millions of new households. Among Crown Media’s titles to air on the platform include Duke, For Better or For Worse, How to Train Your Husband, Kiss at Pine Lake, Like Cats & Dogs, Meddling Mom, Midway to Love, Mom’s Day Away, Stranded in Paradise and The Memory Book.
“The launch of Hallmark Movies & More on VIZIO brings more viewers a way to discover and experience a curated collection of Hallmark programming,” said Erin McIlvain, executive VP of content strategy and distribution at Crown Media Family Networks. “Working with VIZIO reflects our commitment to expanding Crown Media’s presence in the streaming space, allowing new audiences to enjoy our signature brand of unique, feel-good content.”
Katherine Pond, VP of business development for VIZIO, said, “We’re thrilled to add the Hallmark Movies & More channel to SmartCast. Whether it’s heartfelt content year-round or fan-favorite classic movies around the holidays, we’re excited to provide access to Crown Media’s signature brand of feel-good programming to millions of SmartCast users across the country.”