Crown Media & NCTC Renew Carriage Agreement


Crown Media Family Networks and National Cable Television Cooperative (NCTC) have reached a multiyear renewal agreement for continued carriage of Hallmark Channel, Hallmark Movies & Mysteries and Hallmark Drama.

The renewed deal also allows viewers continued access to Hallmark TV, Crown Media’s streaming platform that provides cable-TV subscribers unlimited access to its linear channels.

“Our longstanding partnership with NCTC’s member operators has allowed us to garner an audience of loyal viewers who value Hallmark’s unique brand of feel-good, heartwarming content,” said Wonya Lucas, president and CEO of Crown Media. “NCTC is an esteemed partner in elevating the breadth of our programming efforts year-round, and we look forward to continuing to provide their member operators and subscribers with access to our signature programming destinations in the years to come.”

“Hallmark provides quality programming that our members are pleased to share with their subscribers,” said Judy Meyka, executive VP of programming at NCTC. “We truly value our partnership with Hallmark and look forward to our continued relationship for many years to come.”