There will be some 10 million SVOD subscribers across Sub-Saharan Africa by 2023, up from 1.6 million at the end of last year, according to Digital TV Research, but revenues from that base will only reach $775 million.
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Mobile operators are seen as key drivers for the nascent OTT market in Sub-Saharan Africa, which, while still small, is expected to see considerable gains through 2022.
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The major players in the Sub-Saharan pay-TV sector all saw strong subscriber gains in 2016 as they dropped their prices in order to remain competitive, according to a Digital TV Research study.
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TVMEA