Analysis

According to the latest figures from Digital TV Research, Africa will have 12.96 million SVOD subscriptions by 2025, up from 2.75 million at the end of 2019.

In Africa, SVOD revenues are expected to grow to $1,055 million by 2025, sextupling the 2019 total of $183 million.

By 2025, Africa is expected to have 47.3 million pay-TV subscribers, up from 30.7 million at the end of 2019.

SVOD revenues in the Middle East and North Africa (MENA) are expected to triple between 2018 and 2024 to reach $2.1 billion, according to Digital TV Research.

Pay-TV revenues in the Middle East and North Africa are on the decline following the Saudi-led ban on Qatar-based beIN Media Group, rampant piracy and falling ARPUs, according to Digital TV Research.

OTT revenues in sub-Saharan Africa will rise from $223 million last year to more than $1 billion by 2024, according to Digital TV Research.

Digital TV Research is forecasting that sub-Saharan Africa will add more than 16 million pay-TV subscribers between 2018 and 2024, bringing its total to 45.63 million.

Netflix is expected to continue to dominate the SVOD market in the Middle East and North Africa (MENA), according to Digital TV Research, which projects that the region will have a total of 20.8 million SVOD subscribers by 2023, up from 5.2 million at the end of last year.

There will be some 10 million SVOD subscribers across Sub-Saharan Africa by 2023, up from 1.6 million at the end of last year, according to Digital TV Research, but revenues from that base will only reach $775 million.

The number of pay-TV subscribers in Sub-Saharan Africa is forecast to increase by 74 percent between 2017 and 2023 to reach 40.89 million, according to Digital TV Research.