Univision Reveals Sponsors for Nuestra Belleza Latina

NEW YORK: A slew of new and returning sponsors have been announced for the seventh season of Univision’s Nuestra Belleza Latina, a reality beauty competition hosted by Giselle Blondet.

Brands such as AT&T, Colgate Optic White, jcpenney, GARNIER Fructis, Maybelline New York, SUBWAY restaurants and first-time sponsor Kia Motors America will each be incorporated into the show through sponsored challenges completed by the contestants. The companies will also be promoted via product placement, brand recaps and other showcases throughout the series.

The new season of Nuestra Belleza Latina features 30 Latinas from the U.S. and Puerto Rico and is led by celebrity judges Osmel Sousa, Lupita Jones and Julián Gil. It premiered on Sunday, March 10 at 8 p.m.

"Univision is looking forward to connecting these brands with our engaged audience of Hispanic viewers," remarked Keith Turner, the president of sales and marketing at Univision Communications Inc. "A beloved program of Hispanic America, Nuestra Belleza Latina offers true interactivity on all media platforms."