TV Latina Launches L.A. Screenings Preview Site

NEW YORK: The Spanish-language TVLatina.tv L.A. Screenings multimedia preview site provides you with a number of useful services in one location, including interviews with Televisa’s José Bastón, Cisneros Group’s Adriana Cisneros and Telemundo’s Emilio Romano, along with a video featuring Don Francisco talking about 50 years of Sábado Gigante. To see it, visit lascreenings.tvlatina.tv.

You can read interviews with Bastón, the president of television and content at Grupo Televisa; Cisneros, the vice chairman and director of strategy for the Cisneros Group of Companies; and Romano, the president of Telemundo Media.

Also available are a selection of features from the L.A. Screenings edition of TV Latina—one surveying the region’s top media buyers and another on the ways that U.S. Hispanic channels are looking to thrive in the wake of the 2010 Census results.

The L.A. Screenings Preview also includes a video report that celebrates 50 years of Sábado Gigante. The video includes an interview with Don Francisco, the creator and host.

The site delivers links to the L.A. Screenings digital editions, the TV Latina Distributors Guide, a directory of exhibitors, a Los Angeles restaurant and hotel directory and our L.A. Screenings Screening Rooms.