NBCUniversal’s Fluency Productions Releasing New Sci-Fi Thriller

ADVERTISEMENT

LOS ANGELES: NBCUniversal Hispanic Group’s Fluency Productions has teamed up with Samsung and Toyota to produce the English-language sci-fi thriller Reversion, due out in select theaters next month.

The movie will also air on Syfy, with a version dubbed in Spanish set for broadcast on U.S. Hispanic networks Telemundo and NBC Universo. Both Samsung and Toyota will sponsor exclusive, original video content available on Telemundo’s website. Reversion is a follow-up to Fluency’s first original production, Isa.

“We are excited to introduce audiences to the next original feature film specifically designed for ‘Generation M’ (Millennial, Mobile, Multicultural),” said Peter Blacker, the executive VP of digital media and emerging businesses for NBCUniversal Hispanic Group. “Reversion is another testament to NBCUniversal’s commitment to creating original programming with a focus on aspirational new heroes for multicultural audiences that is accessible across multiple platforms.”

“Telemundo has provided Toyota with innovative communication solutions throughout the course of our partnership,” said Dionne Colvin-Lovely, the director of traditional and new media for Toyota Motor Sales, U.S.A. “The new movie distribution model presents Toyota with a perfect opportunity to not only engage our guests on many levels, from traditional to digital channels, but also integrates the 2015 Toyota Camry in fun and unexpected ways throughout the film. We’re delighted to be an integral part of this groundbreaking show, utilizing everything from custom content developed with one of the principal characters, to action-filled scenes.”