TVEUROPE
U.K. Broadcaster Viewing Share to Drop Below 48 Percent
By 2028, U.K. broadcasters' share of overall viewing will drop to 48 percent, down from 64 percent in 2022, according to Enders Analysis.
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Western European SVOD Subs to Top 230 Million by 2026
The number of SVOD subscribers in Western Europe will rise from 137 million at the end of last year to 234 million by 2026, according to data from Digital TV Research.
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SVOD Take-Up Picks Up in Eastern Europe
Digital TV Research forecasts 40 million SVOD subscribers in Eastern Europe by 2026, up from 15 million at the end of last year.
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Nordics Provide “Ample Growth Opportunity” for International Streamers
International streaming platforms such as BritBox, Paramount+ and HBO Max should find expansion opportunities in the Nordic markets, according to Ampere Analysis, even though Scandinavian households already have an average of 2.4 SVOD services.
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Streaming Booms in the U.K. Amid Lockdown
According to Kantar, 6 million new video streaming subscriptions were purchased in the U.K. amid the COVID-19 lockdown.
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BARB: Half of U.K. Homes are SVOD Subscribers
According to new figures released by BARB, 14.3 million U.K. homes had a subscription to Netflix, Amazon Prime Video or Now TV in Q4 2019, a 50.5 percent penetration rate.
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COVID-19 Boosts SVOD Subs in Western Europe
This year will see Western Europe add about 45 million new SVOD subscribers, with COVID-19 shutdown measures providing a major boost to the sector, according to Digital TV Research.
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Barclays Unveils TV Production Fund
LONDON: Barclays has launched a £100 million ($125 million) fund for television production in the U.K.
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Eastern European SVOD Subs to See Nearly Sixfold Increase
Digital TV Research estimates that Eastern Europe will have 18.19 million paying SVOD subscribers by 2021, up from the 3.33 million reported at end-2015.
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SVOD Spend to Reach €3 Billion in Western Europe
Total spending on SVOD in Western Europe hit the €2 billion mark ($2.24 billion) in 2015 and is forecast to reach €3 billion ($3.35 billion) by year-end 2016, according to a new report from IHS Markit. As existing services reach saturation in key markets, year-on-year growth in spending on online SVOD in Western Europe will slow into the forecast period (2016-2020), the report said. Even this slower increase in value generated from SVOD will be sufficient to make the platform the largest in terms of total home video spending.
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