Tag: IHS Markit

The number of cable homes in Europe reached 69.2 million in 2017, marking another year of growth and comprising 36.3 percent of all TV households, according to IHS Markit.

A new report from IHS Markit confirms just how much video consumption is changing across the leading five European markets—the U.K., France, Germany, Italy and Spain—where an additional two hours of on-demand content is being watched each month.

The European cable industry saw an increase of 4 percent in 2016 from the prior year, reaching €23.5 billion ($27.8 billion), according to the latest findings from the European Broadband Cable Yearbook from IHS Markit.

Total spending on SVOD in Western Europe hit the €2 billion mark ($2.24 billion) in 2015 and is forecast to reach €3 billion ($3.35 billion) by year-end 2016, according to a new report from IHS Markit. As existing services reach saturation in key markets, year-on-year growth in spending on online SVOD in Western Europe will slow into the forecast period (2016-2020), the report said. Even this slower increase in value generated from SVOD will be sufficient to make the platform the largest in terms of total home video spending.