Saturday, April 13, 2024

Tag: Advertising Association/WARC Expenditure Report

U.K. Adspend Rose 9 Percent in 2022

May 1, 2023

On the heels of an 8.8 percent increase in 2022 to reach £34.8 billion ($43.5 billion), the U.K. advertising market is expected to be flat this year, inching up to £35 billion ($43.8 billion), before returning to growth in 2024, according to new data from the Advertising Association/WARC Expenditure Report.

Strong Rebound Predicted for U.K. Adspend

April 29, 2021

Advertising spend in the U.K. is projected to rise by 15.2 percent this year to reach £27 billion ($38 billion), recovering the £1.8 billion ($2.5 billion) lost last year amid the pandemic, according to the latest Advertising Association/WARC Expenditure Report.

U.K. Set for Ad Recovery

January 26, 2021

Ad spend in the U.K. will recover faster than other key international markets this year, according to the new Advertising Association/WARC Expenditure Report.

U.K. Adspend Forecast Downgraded

October 30, 2020

The latest Advertising Association/WARC Expenditure Report has downgraded its 2021 forecast to a return-to-growth of 14.4 percent, which is lower than the 16.6 percent predicted in July.