Tuesday, July 27, 2021
Home / Analysis / Strong Rebound Predicted for U.K. Adspend

Strong Rebound Predicted for U.K. Adspend

Advertising spend in the U.K. is projected to rise by 15.2 percent this year to reach £27 billion ($38 billion), recovering the £1.8 billion ($2.5 billion) lost last year amid the pandemic, according to the latest Advertising Association/WARC Expenditure Report.



The content you are trying to access is only available to members.








About Mansha Daswani

Mansha Daswani is the editor and associate publisher of World Screen. She can be reached on mdaswani@worldscreen.com.

ALSO READ

Viaplay Upgrades Subscriber Forecasts

Nordic Entertainment Group (NENT Group) has upgraded its forecasts for Viaplay, projecting 500,000 additional customers for 2021, up from the previous estimate of 250,000 additions.