Thursday, January 18, 2018
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Analysis

Thinkbox: U.K. SVOD Viewing Nearly Doubled in 2015

In the U.K., SVOD viewing on services such as Netflix and Amazon Prime accounted for 4 percent of total video consumption, up from 2.3 percent in 2014, according to new figures from Thinkbox. The average TV viewer in the U.K. watched a total of 3 hours, 51 minutes of TV a day in 2015, 1 percent less than in 2014 but 5 percent more than in 2005.

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U.K. TV Ad Spending Tops £5 Billion for First Time

TV advertising revenue in the U.K. totaled £5.27 billion ($7.43 billion) in 2015, up 7.4 percent on the prior year, according to figures provided to Thinkbox by British commercial broadcasters. The figure represents all the money invested by advertisers in commercial TV: linear spot and sponsorship, broadcaster VOD and product placement.

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NATPE Europe Recap

Bob Jenkins was in Prague this week reporting on the speakers and sessions taking place at NATPE Europe and surveying attendees about trends in CEE. Another edition of NATPE Europe has come to a close, after four days that included screenings from Hollywood studios, sessions on formats and co-productions, a ...

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