Pokeepsie Films Names General Manager

Banijay Iberia has tapped Adrián De Belva as general manager of Pokeepsie Films, joining from Netflix.

De Belva has more than 15 years of experience in the audiovisual sector. At Netflix, he was legal coordinator for business and legal affairs in Spain and Portugal. He was previously part of the original Movistar Plus+ production team and worked at Canal+.

The fiction production label in Spain was created by award-winning director Álex de la Iglesia, together with actor and producer Carolina Bang.

De la Iglesia, CEO of Pokeepsie Films, said: “With a pipeline as varied and powerful as the one we have now, an internal organization that meets our needs is necessary. With the signing of Adrián, those of us who occupy the artistic and creative trenches can relax knowing Pokeepsie Films has a robust executive and financial management team in place.”

Bang, CEO of Pokeepsie Films, added: “Pokeepsie Films is fully immersed in a creative and production tsunami, which forces us to have the best professionals to manage the expansion efficiently. The incorporation of Adrián as general manager means a considerable push for our company’s business affairs, a crucial area to continue raising both the pace of work and the prestige of the company.”

De Belva said: “Pokeepsie Films has a spectacular slate of development and production, and the fact that Álex and Carolina want me to manage such growth is a true privilege. I am committed and excited to drive our expansion and to make our content even more global.”