VCN UK Ups Two for Digital Channels & Acquisitions Leadership Roles

ViacomCBS Networks UK (VCN UK) has promoted Gemma Hewlett to VP of digital channels and Anna-Belen Dunlop to senior director of acquisitions.

In her new role, Hewlett will spearhead the content strategy for ViacomCBS’s digital channel portfolio, including 5STAR, 5USA, 5SELECT, Paramount Network, MTV, MTV Music Pack, Comedy Central, Comedy Central Extra and BET. Responsible for overseeing all content, planning and scheduling, she is tasked with optimizing share of viewing across the U.K. portfolio. Dunlop, meanwhile, will lead the cross-portfolio acquisitions strategy for all ViacomCBS brands in the U.K. In her expanded role, Dunlop adds the pay-TV channels MTV and Comedy Central to her existing remit, which spans all free-to-air channels, including Channel 5.

Effective immediately, both roles will report into Ben Frow, director of programs for VCN UK.

Hewlett first joined ViacomCBS in 2009 and was previously channel director for Channel 5’s digital portfolio. Dunlop has worked at ViacomCBS since 2015, serving as acquisitions director and acquisitions and channel manager.

Frow said: “Gemma and Anna-Belen are proven driving forces within our business and I’m delighted with their highly deserved promotions. These are two pivotal roles supporting my expanded brief across the entire U.K. portfolio and I look forward to working with them even more closely to shape a cohesive program strategy for VCN UK.”