Quebecor Content Names VP of Acquisitions & International Distribution

Quebecor Content has upped Christine Maestracci to the role of VP of acquisitions and international distribution.

Maestracci was previously senior director of acquisitions. While she will keep responsibility for all content and format acquisitions for TVA Group’s platforms and Club illico, Maestracci will now also have responsibility for international distribution of the original content and formats developed and created by Quebecor Content, in collaboration with local and international partners. She will continue reporting to Yann Paquet, VP of strategy and international business.

Maestracci joined Quebecor in 2003. She is a lawyer by training and has more than 20 years of experience in entertainment and digital media. She is also currently Chair of the Board of Femmes du cinéma, de la télévision et des médias numériques (FCTMN), Quebec’s WIFT chapter.

“In recent years, Christine has played a key role in the success of Quebecor Content, TVA Group’s channels, and Club illico,” said Paquet. “Her leadership, experience, vision and knowledge of the international market will be major assets for our efforts to step up sales of our formats and content around the world.”

“I am delighted to be entrusted with this new assignment at Quebecor Content and I thank Yann Paquet and France Lauzière, president and CEO of TVA Group Inc. and chief of content of Quebecor Content, for placing their trust in me,” said Maestracci. “It is a tremendous privilege to represent on the world stage the remarkable content produced by Quebecor Content and our production partners. I also look forward to continue leading our seasoned and passionate acquisition team.”