Tag: JB Perrette

Max, the unified HBO Max and discovery+ streaming platform, is set to roll out in the U.S. on May 23 with a new tagline, “The One to Watch.”

HBO Max and discovery+ will be combined into an as-yet-unnamed unified platform delivering both ad-free and ad-lite options in 2023, with a FAST service potentially to follow, David Zaslav and JB Perrette revealed in an investor call as Warner Bros. Discovery (WBD) reported its first financial results as a combined company.

The president and CEO talks about the multipronged strategy to future-proof the company's global portfolio of brands—an average of 10 channels across 220 countries and territories—in this evolving landscape. 

Speaking at APOS, JB Perrette, president and CEO of Discovery Networks International, talked about how the company is rolling out digital-first properties as it looks to expand its business worldwide.