Disney+ Crosses 10-Million Mark on Day One

Disney+ says it recorded more than 10 million sign-ups on its first day of being available in the U.S., Canada and the Netherlands.

The SVOD service from The Walt Disney Company went live in its first batch of markets on November 12. It will launch in Australia, New Zealand and Puerto Rico on November 19. On March 31, 2020, it expands to Western Europe, including the U.K., France, Germany, Italy, Spain and a number of other countries.

The platform launched with 500 films and 7,500 episodes of TV series from Disney, Pixar, Marvel, Star Wars, National Geographic and more.

Digital TV Research projects Disney+ will have 101 million subscribers by 2025. Disney said there are no plans to release further subscriber data outside of its quarterly earnings calls.