DAZN to Carry PGA Tour in MENA & Southeast Asia

DAZN is set to begin offering a PGA Tour Pass with four live and exclusive feeds to customers in MENA and Southeast Asia, as well as a global PGA Tour FAST channel.

The PGA Tour Pass feeds will include the Main Feed, Marquee Group, Featured Groups and Featured Holes. It will be available as a stand-alone subscription across MENA and Southeast Asia. The availability of the live and exclusive feeds outside of the PGA Tour’s traditional broadcast windows puts PGA Tour Pass in prime viewing time.

DAZN will also distribute a PGA Tour FAST channel within its freemium offering globally, excluding the U.K., Ireland, Germany, Spain, France, Australia and China.

“DAZN strives to give fans what they want as well as delivering reach and value for rights holders,” said Shay Segev, group CEO of DAZN. “Our technology and scale allow us to do this. This deal with the PGA Tour gives golf fans across MENA and Southeast Asia fantastic choice, accessibility and flexibility, with new and exclusive ways to follow all the action on PGA Tour Pass. And the PGA Tour FAST channel, which will be a core element of DAZN’s freemium offer, will create even greater opportunities for more DAZN users to enjoy the PGA Tour.”˘

He continued, “DAZN is committed to building a platform that delivers on the growth potential that the digitization of sports media consumption is generating. Fans want dedicated channels where they can access content in new and different ways, when and how they want. There are different levels of fandom that DAZN can cater for with our freemium and social offerings. DAZN is delivering this, and all in one place.”

Rick Anderson, chief commercial officer for the PGA Tour, said, “We are proud to bring the excitement of PGA Tour competition to DAZN viewers through this exciting new channel. PGA Tour Pass on DAZN complements our international media partners in these markets and further helps the Tour meet the demand for content that our fans have grown accustomed to.”