Amazon, Twitter & Tubi Execs Lined Up for MIPCOM Keynotes

MIPCOM 2019, which will be held under the theme The Streaming Offensive, has confirmed as keynote speakers Amazon Studios’ James Farrell, Twitter’s Kay M. Madati and Tubi’s Farhad Massoudi and Adam Lewinson.

Farrell, head of international originals for Amazon Studios, will be joined in his keynote on Monday, October 14, by other international programming and development executives from Amazon Studios to discuss the company’s global vision, with a special focus on Europe and a growing slate of local originals in the U.K., Germany, France, Italy, Spain and its increased local production around the world.

In his role as global VP and head of content partnerships at Twitter, Madati is responsible for driving partnerships with media and content publishers across all categories and delivering strategies that extend, scale, market and monetize their content and programming initiatives across the platform.

Tubi Founder and CEO Farhad Massoudi and Chief Content Officer Adam Lewinson will put the spotlight on the rapid growth of ad-supported video on demand in their keynote, AVOD: The Rise of Free, which will also take place on October 14. Massoudi and Lewinson will be joined by a panel of special guests to discover AVOD’s impact on the global content marketplace and what lies ahead in the future.