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VP Named for NBCU Television & New Media Distribution U.S. & Canada

January 14, 2014

NEW YORK: Ashley Bowling Kraska has been named VP of NBCUniversal Television & New Media Distribution for the U.S. and Canada. Kraska has been serving as director of the division since September 2010. She was responsible for selling TV and film content to niche and emerging linear and digital networks, …

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Miramax Names EVP for Production & Development

January 14, 2014

SANTA MONICA: Miramax has hired Zanne Devine as executive VP of production and development for its TV and film efforts. Devine reports to Thomas Barrack, Jr., the chairman of Miramax, and Steve Schoch, the company's CEO. He will lead content acquisitions, production and development at the studio, overseeing both film …

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Report: TV Ads More Effective When Combined with Twitter

January 15, 2014

LOS ANGELES: The marketing analytics firm MarketShare has found that TV ads were more effective when combined with Twitter paid advertising. The study by MarketShare focused specifically on new mobile service subscribers in the U.K. It found that for mobile carriers, TV advertising generated new customers at an average of …

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New Digital EVP for Scripps Networks Interactive

January 15, 2014

KNOXVILLE: Scripps Networks Interactive has promoted Tamara Franklin to executive VP of digital. In her new post, Franklin will work out of Knoxville under Burton Jablin, the president of the Scripps Networks operating division. She will be charged with overseeing the overall strategy and activity for the digital business. She …

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U.S. Home Entertainment Market Shows Modest Growth

January 16, 2014

MONTEREY: Spending on movies and TV shows in the home entertainment market posted a 1 percent growth in 2013, marking the second straight year of increase after declining from 2004 to 2011, according to IHS Technology. The gains were led by modest growth in pay-TV VOD and strong increases in …

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The CW Buys TANDEM’s Labyrinth, Plans Veronica Mars Digital Spin-Off

January 16, 2014

PASADENA: The CW has acquired the event mini-series Labyrinth, a TANDEM Communications production, and has also announced a digital spin-off series for Veronica Mars and two new shows for its reality slate. The four-hour Labyrinth was filmed on location in the medieval town of Carcassonne in southwest France and Cape …

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NATPE Spotlight: Mission Pictures International

January 16, 2014

MIAMI: Mission Pictures has adapted the Love Finds You franchise, a popular 50-book series published by Guideposts featuring strong female stories taking place in each of the 50 states in the U.S. Love Finds You in Sugarcreek, Ohio is in post-production for a planned March delivery. There are two other …

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Kevin Kasha Climbs the Ranks at Starz

January 16, 2014

BEVERLY HILLS: Kevin Kasha, the executive VP of worldwide acquisitions and co-productions for Anchor Bay Entertainment, has been upped to head of acquisitions, a newly created role, at Starz. As head of acquisitions, Kasha will manage film, television programs and digital acquisitions for all of the Starz businesses, including Starz …

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Aereo Rolls Out in New Market

January 17, 2014

NEW YORK: Despite a Supreme Court trial pending, Aereo is continuing to roll out in new markets, with a launch planned for the metro area of Cincinnati, Ohio, on January 21. Greater Cincinnati includes a 24-county area across Ohio, Kentucky and Indiana. Last week, the company received a $34 million …

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HBO GO Coming to PlayStation

January 17, 2014

NEW YORK: HBO and PlayStation are partnering to bring the on-demand HBO GO app to PS3, with PS4 to follow. The HBO GO app for the PlayStation system will allow those users with an HBO subscription to access unlimited, on-demand content from the premium cable network. This includes hits such …