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Demand for First-Run Movies Online On the Rise

New data from Parks Associates indicates that 25 percent of U.S. broadband homes prefer using an OTT service to watch new films, while 24 percent would rather see them in movie theaters first.

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About Mansha Daswani

Mansha Daswani is the editor and associate publisher of World Screen. She can be reached on


Report: Tiered Subscription Options Gain in Popularity

Tiered subscription offerings—where consumers can choose between a paid, ad-free option and cheaper or free AVOD package—help platforms widen their appeal in a crowded market, according to a new study from Hub Entertainment Research.