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Tubi Expands into Mexico


Tubi has launched its free movie and TV service in Mexico, offering a large collection of titles, all localized in the Spanish language, from Latin America and the U.S.

The AVOD service is available on VIDAA smart OS on Hisense TVs, mobile devices including iOS and Android, the web and additional devices in the future. Tubi will be preloaded and prominently placed on the VIDAA TV homepage with content also listed in the “VIDAA Free” section of the platform, as well as the dedicated “free content” button found on remotes.

TV Azteca is providing its popular titles, which are now available completely free on Tubi. TV Azteca will also handle advertising sales for Tubi in Mexico.

Tubi will feature popular genres and collections like Hollywood Favorites, Family Entertainment and The Best of TV Azteca that will include Exatlón MexicoMasterChefLo que La Gente Cuente, Montecristo, Mientras Haya Vida, Bellezas Indomables and Amor en Custodia.

“Tubi’s launch in Mexico continues to demonstrate our vigorous expansion effort to additional regions in the world,” said Farhad Massoudi, CEO of Tubi. “In concert with TV Azteca, our presence in Mexico will be well-positioned to carry out our overall mission in providing cost-free access to popular content for everyone.”

“We’re dedicated to create the best content for the demanding audience,” said Alberto Ciurana, chief content and distribution officer for TV Azteca. “We firmly believe that creativity and innovation is the best way to reach the public and grow. Tubi is an ally to reach an even broader audience.”

About Kristin Brzoznowski

Kristin Brzoznowski is the executive editor of World Screen. She can be reached at [email protected]


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