Reed MIDEM to Launch MIP Cancun

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PARIS: Reed MIDEM, which organizes MIPTV and MIPCOM, is launching a regional LatAm buyers summit, MIP Cancun, with World Screen and TV Latina as media partners.

MIP Cancun is set to take place at the JW Marriott Cancun Hotel from November 19 to 21 in Cancun, Mexico. The event is expected to host acquisition executives representing up to 40 channels from 15 different countries in Latin America, as well as up to 40 distributors of international programming. The summit will focus on scripted and unscripted programming, including fiction, formats, factual and kids’ entertainment.

Buyers and sellers will be matched in advance, according to various selection criteria, and will receive a set agenda of pre-scheduled meetings.

“There is increasing interest in the Latin American television market and Reed MIDEM is committed to servicing the needs of international companies looking to do business with their Latin American counterparts,” said Laurine Garaude, the director of Reed MIDEM’s television division. “MIP Cancun underlines that commitment to Latin America, in a year when we, in partnership with ProMéxico, are also putting Mexico in the spotlight as MIPCOM’s Country of Honour.”