New President for Turner Latin America


LONDON: Joel Whitten “Whit” Richardson III has been promoted to president of Turner Latin America.

Richardson, a 23-year veteran of the company, most recently served as the executive VP of distribution for Turner Latin America. His new post sees him reporting to Gerhard Zeiler, the president of Turner International. Richardson now has executive oversight of Turner’s regional portfolio of general entertainment, kids, sports and free-to-air brands; distribution and ad sales of those brands; the distribution of CNN’s services; and licensing and merchandising activity in Latin America.

Zeiler commented: “Whit is a highly respected executive inside and outside Turner. I am delighted that he accepted the offer to become the next president of Turner Latin America. The company will benefit from his leadership skills and wealth of experience, especially as we navigate through a dramatically evolving media-business future demanding dynamic change. His enduring successes in affiliate sales and marketing, in establishing our Argentina hub as a nationally respected employer, his sharp mind, strategic approach and process-orientated management, make him the ideal choice to lead our business in Latin America; he has a clear vision of how we adapt the organization to truly become a next generation media provider.”

“I am excited for the opportunity to lead Turner Latin America, and grateful for the confidence of Gerhard and Turner’s executive management,” said Richardson. “The industry is in a time of rapid change, and Turner is uniquely qualified to lead the transformation of the media business in Latin America. We will prioritize collaboration, innovation and change as we move aggressively to position for continued growth and success.”