Engine Latino Producing Web Show for Electus’ NuevOn

LOS ANGELES: Engine Latino is behind the new web series La Gran Royal for the new Hispanic YouTube channel NuevOn, which was launched last week by Ben Silverman’s Electus.

From the Mexican comedy writing and directing duo of Marcos Bucay and Moises Aisemberg, La Gran Royal is a weekly show that includes musical video parodies, irreverent situations, impersonations and comedic happenings targeted at young Latino audiences. A new episode will run every Tuesday on NuevOn.

"NuevOn will give U.S. Hispanics and Latinos around the world high entertainment content, humor, gossip, drama series, and a chance to enjoy their favorite stars as never before," said Luis Balaguer, the founder and CEO of Latin World Entertainment. "But, most importantly, NuevOn will also become an incubator of talented stars, producers and formats that will transcend into other media."

“We are delighted to be working with the superbly-talented La Gran Royal team, and it is hugely exciting to be supplying some of the first content for NuevOn,” added Paulette Bensussen, the managing director of Engine Latino.