Tag: Mattel

Mattel has launched Enchantimals, a new brand franchise focused on a fantastical world that celebrates the bond between children and animals.

Mattel CEO Margo Georgiadis and members of the management team have revealed the company's new growth strategy and medium-term financial outlook.

Ynon Kreiz, former chairman and CEO of Maker Studios, has been elected to the board of directors at Mattel, effective immediately.

First-quarter financial results for the year have been released at Mattel, where the company's worldwide net and gross sales dropped by 15 percent.

MIAMI: Mattel has secured the global master toy license for Ánima Kitchent's new series Cleo & Cuquin, which is currently in production for release at the end of this year.

EL SEGUNDO: Margaret "Margo" H. Georgiadis has been appointed as the new CEO of Mattel, effective February 8.

PALO ALTO: Tangible Play's Osmo, which specializes in mixed-reality experiences, has received $24 million in funding from Mattel, Houghton Mifflin Harcourt (HMH), Collab+Sesame and Shea Ventures, joining existing investors Accel, Upfront Ventures and K9 Ventures.

BEIJING/LOS ANGELES: UYoung has appointed Mattel as the global master toy partner for BattleClaw, a new 2D-animated action series for boys aged 6 to 10.

NEW YORK: Catherine Balsam-Schwaber, chief content officer at Mattel, talked about key shifts in the children’s media business at MIPJunior before being interviewed on stage by Kristin Brzoznowski, the executive editor of World Screen. Watch the panel here.

LOS ANGELES: Bagdasarian Productions has secured Mattel as the master toy licensee for the CG-animated series ALVINNN!!! and the Chipmunks.