Wednesday, December 18, 2024

Analysis

IHS: European VOD Consumption Up Two Hours a Month

August 14, 2018

A new report from IHS Markit confirms just how much video consumption is changing across the leading five European markets—the U.K., France, Germany, Italy and Spain—where an additional two hours of on-demand content is being watched each month.

U.K. Adspend Up 5.9 Percent in Q1

August 1, 2018

U.K. advertising spend in Q1 2018 was up 5.9 percent year-on-year to reach £5.7 billion ($7.5 billion), marking the 19th consecutive quarter of market growth, according to the Advertising Association/WARC Expenditure Report.