EndemolShine Nederland Appoints Head of Program Development

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EndemolShine Nederland, a Banijay Benelux label, has promoted Sil Geurtsen to serve as the company’s new head of program development.

Together with his creative team, Geurtsen will be responsible for devising and developing new formats and supporting the development of international formats. He will report to Rob van der Vleugel, EndemolShine Nederland’s producer of non-scripted.

Geurtsen has been with EndemolShine Nederland since January 2017, starting in the creative department as a program developer across The Talent Project, The Road to the Million and The Biggest Quiz. In 2018, he was seconded to the creative department of EndemolShine North America for ten months, where he was responsible for developing new formats and pitching programs to the American networks and streamers. Previously, he spent four years developing formats for Talpa.

Van der Vleugel said: “Sil is a huge asset to the team and our organization. His excellent knowledge of what is going on within the international market, his expertise in developing ideas into formats, and his extensive creative network—both nationally and internationally—makes him the right person for this role.”

Geurtsen added: “I am grateful to EndemolShine for the opportunities I have been given over the past few years to grow within the organization, both nationally and internationally. I look forward to working with my five creative colleagues to develop new programs for a global audience.”