Telkomsel’s MAXstream Adds TechStorm

The Indonesian telco Telkomsel is bringing the Singaporean-headquartered tech and esports channel TechStorm to its MAXstream video app.

In time for the MAXstream launch, TechStorm is rolling out the U.S. edition of Shark Tank, beginning July 15, as well as the drama series Start Up. The channel focuses on new technology and gadgets, entrepreneurship and esports.

“As a digital telco company, Telkomsel is very committed to making MAXstream a quality one-stop video portal service, where our customers can enjoy digital video entertainment that suits their interests and needs,” said Crispin Tristram, Telkomsel’s head of digital lifestyle. “Partnering with TechStorm, the world’s first thematic content channel on start-ups, tech and Asian esports, enables MAXstream to accommodate the interests of our male-skewed tech-savvy users and further drive growth and engagement on our platform. We are confident our subscribers will find TechStorm content unique and hugely inspirational, making MAXstream provide them with an even better digital lifestyle experience.”

Debbie Lee, founder and CEO of TechStorm, added, “We’re very excited to launch TechStorm for MAXstream’s users. Indonesian subscribers are passionate about the subject matters of start-ups, entrepreneurship and Asian esports content, and the timing to bring TechStorm into Indonesia’s OTT service is perfect.”