ATF Spotlight: CJ E&M

A former baseball superstar finds himself in prison after an unfortunate incident in the tvN series Prison Playbook, which is being showcased by CJ E&M.

“The mood won’t be that dark, but easy for families to watch,” says Jangho Seo, the general manager of the global content business division at CJ E&M. Another highlight is Bad Guys: Vile City, the second chapter of OCN’s original crime thriller Bad Guys. The tvN series A Korean Odyssey, meanwhile, is a modern reinterpretation of the classic novel A Chinese Odyssey. The TV series “adapts the fantasy elements from the novel, and retells the story about the monkey king and the monk searching for light in the dark world where evil spirits have prevailed,” says Seo. “A Korean Odyssey will resonate with broadcasters because of the story, which Asia hasn’t seen much on television before.”

Seo notes: “Throughout Asia, we have a strong fan base for K-dramas, thanks to the Korean Wave and their love for [the dramatic] storylines and for the actors and actresses.”