Wednesday, October 16, 2024

Tag: Adobe Digital Index

Adobe: TV Everywhere Usage Continues to Climb

February 26, 2016

According to Adobe Digital Index's latest Digital Video Benchmark report, the number of TV Everywhere users increased 22 percent in Q4 2015, particularly due to special programming such as the fall TV premieres and sports-related content. Authenticated video viewing continued to steadily grow throughout 2015, with most months showing increases in video viewing over the previous month.