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About Joanna Padovano Tong

Joanna Padovano Tong is the managing editor of World Screen. She can be reached at jpadovano@worldscreen.com.

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16 Percent of U.S. Broadband Homes Share OTT Passwords

Parks Associates has found that 16 percent of U.S. broadband homes admit to sharing the passwords for their online video subscriptions with others, and less than one-third are willing to use a non-password authentication method such as voice or thumbprint.