VP Named for NBCU Television & New Media Distribution U.S. & Canada

NEW YORK: Ashley Bowling Kraska has been named VP of NBCUniversal Television & New Media Distribution for the U.S. and Canada.

Kraska has been serving as director of the division since September 2010. She was responsible for selling TV and film content to niche and emerging linear and digital networks, including U.S. Spanish-language, female lifestyle and faith-based networks. As VP of the unit, Kraska will continue to focus on monetizing NBCU's TV and film library across fully distributed, targeted and emerging networks as well as contributing strategic analysis and sales planning for larger linear and new media distribution deals across SVOD, basic cable and premium pay platforms.

“Ashley has been a key member of the Television and New Media Distribution team,” said Frances Manfredi, the president of NBCUniversal Television & New Media Distribution for the U.S. and Canada. “Her tremendous work ethic, creativity, and innate sales instincts have defined her as a rising talent completely deserving of this significant recognition.”



“I am excited to advance my career in a company that recognizes the importance of content distribution,” commented Kraska. “From our leadership under Frances Manfredi and the entrepreneurial nature of our division, to our portfolio of iconic TV and film content, opportunities abound.”