Kew Media Group’s Our House Media Buys Stake in 4East Media

The Kew Media Group-owned Our House Media (OHM) has purchased a stake in the recently formed production company 4East Media.

Led by industry veterans Sharone Ostrovsky, Peter Esteves, Liz West and Sonya Roberts, 4East will develop and produce multi-genre, unscripted content. Members of the 4East team are behind hit shows such as Hellfire Heroes (Discovery Channel), Every Word is Absolutely True (HBO) and Cash Cab (Discovery Channel). Housed in OHM’s Toronto office, 4East will grow its development and production slate with input and support from OHM’s executive team.

Simon Lloyd, CEO of OHM, said, “We are very excited to be working with the talented team at 4East. Incubating new talent and ideas is our passion and we look forward to collaborating with 4East to create a roster of hit shows.”

Sharone Ostrovsky, CEO of 4East Media, said, “We are thrilled to be working with OHM’s incredible team as well as being part of the KEW family. We feel industry mavens, such as KEW and OHM, will provide 4East Media with the kind of opportunity new companies can only dream of.”