Cisneros Media Distribution & Venevision Co-Producing Telenovela

ADVERTISEMENT

MIAMI/CARACAS: Production has begun on the telenovela Separated by Love (Entre Tu Amor y Mi Amor), a co-production between Venezuelan broadcaster Venevision and distributor Cisneros Media Distribution (CMD).

The novela, which is being filmed in Caracas, follows the story of a young woman who leaves her country home for the city in search of a better life, without a glimpse of all the threats and dangers that await her. The title will headline CMD’s lineup at next month’s MIPCOM.

“With the evolution of television and the current changes in behavior and trends among generations of audiences, we are anticipating the needs of our clients in the U.S. Hispanic market, Latin America and abroad,” stated Marcello Coltro, the executive VP of content distribution of Cisneros Media. “As a result, we are working with Venevision to offer new telenovelas with dynamic plots, shorter scenes, fewer characters and variations at different stages of the story to enable editing for multiple platforms.”

“Venevision is a well-established brand in the telenovela genre, recognized for its quality of production, classic stories and featured authors and writers; and we are proud to collaborate with Cisneros Media Distribution in our continual resolve to accommodate current audience behavior, both nationally and internationally, and to incorporate the latest trends in the industry,” stated Manuel Fraiz-Grijalba, the executive VP of Venevision. “With our vast experience, which spans more than 50 years, and our expert production team, we will continue to strengthen our position in the telenovela market, offering dramatic stories of great artistic value to broadcasters around the world.”